SmartEye Productions | Our Process
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START UP THE THINK TANK

We meet with you to discuss your goals for the project.

We put forward our ideas, not just on a visual concept but on how to maximise the video content produced. Often when shooting a 90 second promo we can capture enough content to produce a number of shorter social media videos.

We provide a quote. The price on the quote is the price you’ll pay. No added fees. And you only pay when the project is completed.

SOME SCRIPTING MAGIC

We work with you to script the videos.

In the case of animations, this would be a voiceover script, and a visual script. We can provide a full storyboard if required but we often suggest that a written visual script with 4 or 5 concept images is enough to put across the look of a video whilst saving you hundreds of pounds on storyboard costs.

For filmed videos we source any required locations or actors and plan a schedule with you. We create a shot list so that we know what we need to capture on the filming days.

CAMERAS AT THE READY

For filmed videos we will head out and grab the planned content. This can be at your own business site, at a location we’ve sourced or even in a studio.

We work with the on-screen participants to capture what we need, recording everything we’ve planned in the previous stage.

SOME COMPUTER WIZARDRY

We edit together the footage we have filmed, add some animated elements (titles/logo intro/CTAs), add music, voiceover or any needed sound effects and send you a draft.

When producing animations we don’t need the cameras out, so we jump straight to the computer wizardry, animating your video until we have a full first draft.

As we always animate in time order, if you wish to double check that it is going in the right direction, we can send you the first 20 seconds once complete.

IRON OUT THE CREASES

You review our work and provide feedback. We make the changes until we get it right.

Unlike many production companies, we do not restrict edit time. It is not as simple as saying two rounds of changes. You need to see something to know if it works. Most projects we work on end up with a 5th draft being the final draft.

LET THE WORLD SEE

We either send you the files via WeTransfer or we help you set up a Youtube or Vimeo account and upload them for you. Even filling in all the details 🙂

We can provide the videos in any format and keep hold of all of your footage for any future edits.