SmartEye Productions | Youtube or Vimeo? Lets settle this…
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Youtube or Vimeo? Lets settle this…

For a very long time now, many of you have been asking which is the better platform for hosting your videos on, Youtube or Vimeo?

So we felt it might help to dissect the two and determine their pros and cons.

The Pros

  • Google owns YouTube, so the SEO benefits for properly optimized videos are pretty impressive.
  • It is completely free to use.
  • Youtube content is more frequently shared than Vimeo.
  • The view counts are highly visible. This looks great if it is a large number, but can work against you if it is not.
  • The description box allows you to provide further information and external links.
  • Annotations can be applied to videos to link to other videos and even external sites.
  • Users can subscribe to you and see all your future videos as they are released.

The Cons

  • Youtube is free, so initially it can limit some of its features and force ads on your videos.
  • People can ‘dislike’ your video.
  • Very odd video suggestions can appear at the end of your video.
  • Anybody can flag your video’s contents and it will be blocked until you challenge it.
  • There are not many visual options for embedding Youtube. Black and red will have to do.


The Pros

  • It has a slicker, more professional design than Youtube.
  • The focus is on displaying your work, not on likes, shares and comments.
  • You can customise the look of the embedded box to match your website.
  • Once a video loads, you can scroll through it with ease. Youtube reloads anytime you click on a timeline point.

The Cons

  • There are no annotations to link to external sites.
  • Videos are far less likely to be found organically.
  • Shares are less common.
  • Not as likely to show up in Google searches.

If you want to maximise your video’s potential to go viral, hope that it can be shared, liked and receive comments, then Youtube is the way to go.

If you simply wish to display video content on your site in a professional manner then Vimeo works best.

I hope this helps 🙂

Dan

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